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Advancing Effective Obesity Communications: Proceedings of a Workshop—in Brief

Document/Tool

posted by Research Admin 1 on 31 January 2020

Description

On September 16, 2019, the Roundtable on Obesity Solutions of the Health and Medicine Division of the National Academies of Sciences, Engineering, and Medicine, held a public workshop, Advancing Effective Obesity Communications, in Washington, DC. The workshop explored effective communication of obesity-related issues by providing an overview of the current communications environment and addressing the complexity of identifying key audiences and developing targeted messages. Speakers discussed communications strategies to reach specific intermediary audiences, such as the public, decision makers, and policy makers. The workshop also explored challenges in communicating about obesity issues, which include aligning the intended meaning of messages with an individual's perception of and response to those messages, addressing obesity bias and stigma through communications, and addressing misinformation. This Proceedings of a Workshop-in Brief highlights the presentations and discussions that occurred at the workshop.

National Academies of Sciences, Engineering, and Medicine. 2019. Advancing Effective Obesity Communications: Proceedings of a Workshop—in Brief. Washington, DC: The National Academies Press can be purchased or viewed online at: https://doi.org/10.17226/25649