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Food Advertising to Children in New Zealand: A Critical Review of the Performance of a Self-Regulatory Complaints System Using a Public Health Law Framework

NZ Research Abstract

posted by Research Admin 1 on 8 May 2020

Authors

Fiona Sing
Sally Mackay
Angela Culpin
Sally Hughes
Boyd Swinburn

Year of Publication

2020

Source

Nutrients, 2020, 12(5), 1278

Publication Type

Journal article

Abstract

This research assesses whether the self-regulation of the marketing of unhealthy food and beverages to children in New Zealand is adequate. The researchers analysed the New Zealand Advertising Standards Authority Codes and related complaints and decisions. They found that the public health law framework in this environment does not adequately support the protection of children from such advertising and call for more stringent marketing restrictions and enforcement.

Type of Study

Audit

How to Access

This is an open access article and can be read in free full text at: https://doi.org/10.3390/nu12051278