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An Experimental Comparison of the Impact of ‘Warning’ and ‘Health Star Rating’ FoP Labels on Adolescents’ Choice of Breakfast Cereals in New Zealand

NZ Research Abstract

posted by Research Admin 1 on 10 June 2020


Robert Hamlin
Benjamin Hamlin

Year of Publication



Nutrients 2020, 12(6), 1545

Publication Type

Journal article


This research looks at teenagers' responses to the octagonal Vienna Convention traffic ‘STOP’ sign as a front of pack warning nutritional label compared to a single star (low nutritional value) Australasian Health Star Rating label using a fractionally replicated Latin square design placed on breakfast cereals. While there was no observed difference between the two warning labels, responses to no front of pack labelling were significantly affected.

Type of Study

*Observational study

How to Access

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